Privacy Notice | Pure Herbal Wisdom

This Privacy Notice explains how Pure Herbal Wisdom LLC ("we," "us," or "our") collects, uses, shares, and protects personal data when you visit our website or purchase our digital products. We act as the data controller for the personal data described below.

1. Information We Collect

We collect the following categories of personal data:

Contact information — name and email address you provide at checkout or when contacting support
Order information — products purchased, order date, and download history (payment card details are collected and processed by Stripe, not by us)
Support communications — messages you send us via email
Usage and device data — IP address, browser type, device identifiers, pages visited, and referral source, collected automatically when you visit our website

2. How We Use Your Data

To deliver the digital products you purchased and provide download access
To respond to support requests and refund inquiries
To prevent fraud, abuse, and security incidents
To improve our website, products, and customer experience
To comply with legal, tax, and accounting obligations

3. Legal Bases (for users in the UK/EEA)

Performance of a contract — to deliver products you purchased
Legitimate interests — to operate, secure, and improve our service and prevent fraud
Legal obligation — for tax, accounting, and compliance recordkeeping
Consent — where required, e.g. for non-essential cookies or marketing communications

4. Who We Share Data With

Stripe — our payment processor, which handles secure card processing, billing, and (depending on the transaction) tax calculation and remittance
Service providers — hosting, file storage, email delivery, and analytics providers who process data on our behalf under appropriate confidentiality terms
Professional advisers — accountants and legal advisers where necessary
Authorities — when required by law, court order, or to protect our legal rights

We do not sell your personal data.

5. International Transfers

Our service providers may be located outside your country of residence, including in the United States. Where data is transferred from the UK or EEA, we rely on appropriate safeguards such as Standard Contractual Clauses or adequacy decisions where available.

6. Data Retention

We retain personal data only as long as needed for the purposes described above, including to comply with legal, tax, and accounting requirements (typically up to 7 years for transaction records). When data is no longer needed, we delete or anonymize it.

7. Your Rights

Depending on your jurisdiction, you may have the right to: access your data, correct inaccurate data, request deletion, restrict or object to processing, withdraw consent, port your data, and lodge a complaint with your local data protection authority. To exercise these rights, contact us at pureherbalwisdom@gmail.com. We aim to respond within one month.

8. Security

We use appropriate technical and organizational measures — including encryption in transit, access controls, and secure third-party providers — to protect your personal data. No method of transmission or storage is fully secure, but we work hard to safeguard your information.

9. Cookies

Our website uses essential cookies needed for the site to function (e.g., maintaining your session and checkout state). We may also use limited analytics cookies to understand how the site is used. You can manage cookie preferences through your browser settings.

10. Children

Our products are not directed to children under 16. We do not knowingly collect personal data from children. If you believe we have, please contact us so we can delete it.

11. Changes to This Notice

We may update this Privacy Notice from time to time. The "Last updated" date at the top reflects the most recent revision.

12. Contact

Pure Herbal Wisdom LLC — pureherbalwisdom@gmail.com